“After searching extensively for a firm to aid in ramping up our Social Media efforts we choose Brick Marketing and have never looked back – plus, enlisted their services for SEO and SEM. Nick Stamoulis and his Brick Marketing team are professional, timely, thorough and take the time to work through and explain each task step by step. In my experience in working with many outside agencies who over-promise and under-communicate, I can truly state that Brick Marketing is levels above all others and vested in our relationship. We feel they are not just a consultant, but an integral part of our team.”
A single agency for the entire project massively reduces management, coordination and reporting time and ultimately cost.
If you don’t have a dedicated member of staff or marketing team in-house to manage multiple agencies then the ‘one-stop-shop’ approach will be less stressful and should deliver your project on-time and within budget.
An added advantage is that the people working on your Brand development have a clear vision for how it will be used for your marketing activities.
If however you have time to coordinate a branding agency, a digital agency and a marketing agency then you will have the advantage of focussed specialism on your side.
Recruitment marketing brings your employer brand to life. You can express your brand across a variety of channels in a variety of ways and delivery models. Recruitment marketing is every touchpoint or opportunity in which a candidate can interact with your brand: from paid media (job advertising, retargeting ads) to earned media (SEO, third-party reviews) to owned media (career sites, blog, events, social). When these touchpoints all tell the same story and validate that story, you have a sound recruitment marketing strategy. People come for the brand, convert for the job and stay for the culture.